Fintech
Mobile
Mobile
Flagship
Flagship
Autoloan
Autoloan
Instead of starting with the car, Autoloan starts with the user's financial reality, framing the experience around monthly installment first, then guiding users through eligibility and approval stages.
Instead of starting with the car, Autoloan starts with the user's financial reality, framing the experience around monthly installment first, then guiding users through eligibility and approval stages.
Role
Role
Product Design · UX Strategy · UI Design
Product Design · UX Strategy · UI Design
Timeline
Timeline
2023 → ongoing
2023 → ongoing
Context
Context
Designed during my internship at Banque Misr and continuously refined as a flagship portfolio case study.
Designed during my internship at Banque Misr and continuously refined as a flagship portfolio case study.
Problem
Car loans are high-stakes, but many experiences push users to commit before they understand eligibility, affordability, and monthly impact.
Car loans are high-stakes, but many experiences push users to commit before they understand eligibility, affordability, and monthly impact.
Key Insight
Instead of starting with the car, Autoloan starts with the user's financial reality, framing the experience around monthly installment first, then guiding users through eligibility and approval stages.
Instead of starting with the car, Autoloan starts with the user's financial reality, framing the experience around monthly installment first, then guiding users through eligibility and approval stages.
01
Browse and compare cars with installment-first framing
01
Browse and compare cars with installment-first framing
02
Estimate affordability through a loan simulator
02
Estimate affordability through a loan simulator
03
Qualify users through eligibility logic (employment, insurance, debt)
03
Qualify users through eligibility logic (employment, insurance, debt)
Deep moment: Eligibility Logic
Deep moment: Eligibility Logic
Eligibility is introduced as a progressive filter so users understand what affects approval early, including salary, existing obligations, and insurance coverage, before reaching final submission. This reduces uncertainty and increases trust.
Eligibility is introduced as a progressive filter so users understand what affects approval early, including salary, existing obligations, and insurance coverage, before reaching final submission. This reduces uncertainty and increases trust.
04
Track progress across approval stages with transparent status updates
04
Track progress across approval stages with transparent status updates
Solution
Dive Deeper.
Get a better understanding of how I approached the problems
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Dive Deeper.
Get a better understanding of how I approached the problems
+
Dive Deeper.
Get a better understanding of how I approached the problems
+
Outcome
This project became my flagship fintech case study because it combines product thinking, UX logic, and fintech-grade UI execution in a single end-to-end flow.
Next step: validate eligibility assumptions with users and align approval stages with internal bank operations.
This project became my flagship fintech case study because it combines product thinking, UX logic, and fintech-grade UI execution in a single end-to-end flow.
Next step: validate eligibility assumptions with users and align approval stages with internal bank operations.
Learnings
In fintech, clarity builds trust faster than visual polish
Eligibility and transparency reduce drop-off more than extra features
A strong UI system makes complex flows feel calm and guided
In fintech, clarity builds trust faster than visual polish
Eligibility and transparency reduce drop-off more than extra features
A strong UI system makes complex flows feel calm and guided
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Let’s connect!
Let's chat
Thank you for stopping by!
Let’s connect!
Let's chat